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CASE STUDY: Swarm Mobile & the Southern NM State Fair & Rodeo

November 9th by jeremy

In the fall of 2012, the Southern New Mexico State Fair & Rodeo implemented HoldMyTicket’s “Mobile Box Office” solution SWARM to accept credit cards and log cash sales at its main gate to the north of the fairgrounds. The five-day yearly event takes place in Las Cruces, NM and attracts thousands of people from the surrounding areas of southern New Mexico and western Texas. Each year, the Fair employs over 50 volunteers from the Mayfield High School Band working in 4-hour shifts to staff their box office.You can imagine what an accounting nightmare it can be to manage this many employees, with their respective cash drawers, allotted tickets, and other potential sources of confusion. We developed a procedure for their volunteer check-in, where, after signing in, they would receive a 4-digit PIN from a spreadsheet. Through SWARM, this PIN was attached to every sale they made at the gate. This allowed the box office manager to print a report at the end of each shift and reconcile the tickets and cash bag for each volunteer.At the peak of the event, we monitored 12 tellers, all of them selling concurrently over a single cellular network. Moreover, this network was a very spotty Verizon 3G network with speeds registering at 0.05 – 1.00 megabytes per second.

In years past, the Fair did all its accounting by hand, and it staff spent weeks counting ticket stubs and comparing those totals with the cash bags. In most cases, discrepancies with cash drawers were not registered until long after the event was over. Digitizing the box office using HMT’s system allowed the Fair organizers to monitor all ticket sales in real-time, giving them constant awareness of exactly how many people had checked in and how much revenue had been generated at any given moment.

Hold Your Ticket in iOS 6 Passbook

September 19th by Joe

Good news, iOS wranglers: your HoldMyTicket event tickets and passes will be fully available in Apple’s new Passbook app for iOS 6.

If you haven’t heard the buzz with today’s release of iOS 6, Passbook comes along with the new operating system and is Apple’s response to the growing trend of paperless ticketing. It offers a single app for storing, retrieving and reviewing all kinds of different electronic tickets, passes, coupons, and many other things – essentially anything scannable.

This means that your HMT tickets will be easily available and ready to scan in seconds flat when you reach the gate at one of our events – just bring up the ticket in Passbook and offer the barcode or QR code to scan, and you’ll be in. Passbook will even send a reminder to your home and lock screens as the event approaches.

Of course, Apple was not content to simply make an organizational tool – Passbook also allows the issuers of these tickets and passes to give the ticket holders real-time updates, such as a gate change for your departing flight or an updated balance on a gift-card. The HoldMyTicket team feels Passbook is a fantastic innovation that will make your active, exciting life that much easier, and we’re hoping to see our Ticket Ninja poking his head out from your stack of passes someday!

Features

HMT-Powered Websites on Mobile

March 26th by Joe

Have you checked out any HMT Powered Websites on your mobile device lately? You get all the core functionality of your venue’s website – shrunk down to pocket-size and ready for easy and quick touch use. The mobile version of the web page will open automatically in your device’s browser – no need to change anything or download any apps.

Just drop us a line to set up a mobile version of your site – and tell us what you’d like us to include on it.

Here is a quick preview of what you’re going to find.

1. On the main page, you’ll see a banner for your venue, a links to the next general and featured events:

(more…)

Features

New Mobile Sites!

November 13th by Wes

We are now offering free mobile websites. A “mobile site” is a website that is specialized for the small screens of mobile phones like the iPhone or Blackberry. Calendars can be hard to look at on a small screen so we can direct your visitors to an optimized, smaller version of your event calendar.