Introducing: A Brand New Checkout Experience on HoldMyTicket
It's been a long time coming...many months of hard work and sweat to bring our users a whole new shopping interface. We will fully shift HoldMyTicket.com to our new design on March 1st, so read on to learn about what to expect:
Shopping cart
Customers can now add tickets to their cart and continue shopping for different events before checking out. After adding tickets to your event to their cart, they'll see the option to proceed to checkout, with some of your events recommended below. If you don't have any more published upcoming events, they'll be directed straight to checkout.
Users can continue shopping around, add more time to their cart and edit its contents from any page on HoldMyTicket.com.
Now that users can shop to their heart's desire, transactions occur per venue. That is, if they're buying tickets for multiple events, especially for events at different venues, they can choose their preferred ticket delivery method for each ticket type, and be charged separately for each venue, while only submitting one purchase.
Transactions
Charges that occur on HoldMyTicket will be transparent and easy to understand. Before submitting an order, a user will see the amount they will be charged, plus the way the charge would appear on their bank statement.
If you utilize HoldMyTicket's Stripe merchant account to handle your online sales, a credit card statement for tickets to your show would appear as "HldMyTckt - your venue name."
If you have your own merchant account through Stripe, you can now change how the statement would appear per venue in your Venue Settings. Under Venue Preferences scroll down to Payout Preferences:
*Note that while this will affect the credit card statements for most users, it will not necessarily be effective 100% of the time. The customer's bank has the ability to override the way that a transaction appears, regardless of the settings you choose for your own merchant account.
New look for your events and checkout
Your event page:
The new design includes an image header at the top of your page with your flyer to the right. A user can see the event description and select their tickets all on the same page.
The header will use the background image you upload in event settings in Spark, under the "Event Page" section.
If you don't upload an image here, it will take the default Checkout Page Masthead you have uploaded in your venue settings, under Branding/Identity, giving all of your events at your venue the same header image.
If you haven't uploaded an image in either of these places, the event page header will give a map to your venue.
Also enjoy the new design of checkout:
Any errors that might occur at checkout - a missing required field, invalid billing information - will give users an easy-to-understand error message to help them quickly solve the problem and get their tickets.
Upsells
The new interface now offers upselling like it never did before, and it keeps users looking at your events.
To manage which events you upsell and when, use the new Promoted Events tool in your Event Overview. Choose specific events to be presented to your ticket buyers, and choose how many. Otherwise, upsold events will simply be organized by tags, which you can also take care of in your Event Overview.
Improved interactive seating charts
Seating charts now enable full screen view. On both Web and mobile, users can make no mistake in understanding your venue's arrangement and choosing the exact tickets they want.
Now a user can click into one section then click straight into another without having to zoom back out.
Selecting seats places tickets in a drawer on the left, where the user can choose the ticket type they want, if you have set up different ticket types (such as child, adult, or member rates) to apply to the same seat.
No more impossible-to-tap seats on the mobile site. Mobile users can pinch and zoom on their screen to make that seat as big as they need in order to tap it.
Reserving seats is also more reliable: Browsing and clicking seats does not claim a seat until clicking "Add to Cart." When you have multiple people using your seating chart at once, as soon as one user adds a seat to their cart, that seat will disappear from view for all other users on that page.
Try it out, let us know!
As always, nothing helps us more than your feedback. We are excited to apply our new design to your event pages and improve the overall experience on HoldMyTicket. We owe our knowledge and development to the needs of our users, so keep helping us help you!