Advanced Ticket Options
Did you know there's a lot more you can do to your tickets than just give them a name and price? We have a long list of advanced options that let you attach promos or discounts, write up ticket decriptions, track sales, and a lot more. Go down this list for a brief summary of each advanced option. You might find one (or a few) to be exactly what you need for your event!
While editing your event, scroll down to the tickets section. Above each ticket you've set up you'll see four or five tabs.
Click the Advanced Options tab. If you don't have any tickets set up yet just click the "+Add Ticket" button to get started.
Promo Code
A promo code hides this ticket online, but adds a button asking, "Have a Promo Code?" to the online tickets page. There a user can enter the code and release the ticket. This is a great way to offer secret tickets for your members or subscribers. Read up on Promo Codes in our extensive doc.
Coupon Code
Coupons are how you can offer a discount on your ticket. They are different from Promo codes in that a coupon just changes the final price of a standard ticket at checkout, rather than hiding the ticket. If you already have coupon codes set up for this event, you can check the Coupon Code box and select one of your codes. Otherwise, save your work, then open the event overview and click coupons at the top of that window. Review our Coupon Codes doc on exactly how they work.
Ticket Sales Start & Stop Date/Times
When you're setting up online ticket sales, you must choose when all sales for the event start and when they stop. The Ticket Sales Start & Stop Date/Times advanced option lets you set on-sale dates and times per ticket, which is a great way to make a limited-availability ticket, like if you are setting up early bird pre-sales or a price increase over time. Check out our doc on scheduling ticket sales for more details.
Ticket Details
We recommend taking advantage of this feature if you have multiple ticket types or any type of ticket that includes more than just admission alone. This is how you can write a description on your ticket so ticket buyers understand what they're paying for and how it differs from your other ticket types. Text you enter in this field will appear directly under the ticket title on the checkout page.
Ticket Max Purchase
By default, HMT's online checkout offers a maximum of 10 tickets that can go in the cart at a time. It helps prevent scammers/resellers from being able to buy tickets in bulk in order to re-sell them. Check the 'Ticket Max Purchase' box if you want to increase or decrease this quantity. For example, if you have large parties registering for your event who would want the entire group under a single purchase, a higher maximum would be useful. If you have a high-demand event that you think will sell out quickly, it's not a bad idea to limit purchases to fewer tickets at a time to make sales a little more fair for everyone.
Survey
A survey is a great way to collect extra information from your online customers that you wouldn't otherwise get from checkout. If you already have surveys set up, you can check the Survey box here in Advanced Options and select one of your surveys. This is a great way to get important information like meal choice for a catered event, or collect data for future promotions, like a multiple choice question, "How did you hear about this event?"
Using this advanced option, you're applying the a survey to a ticket instead of to the whole event. This means that buyers will have to fill out a survey for every ticket they are purchasing, instead of once for the entire purchase. If you only need only survey response, regardless of the quantity of tickets in a purchase, skip this option and scroll down to the Surveys section on this page. We have more details about creating surveys and getting the data here.
Mandatory Purchase
This option makes it mandatory to have this ticket in the cart in order to put any other ticket types in the cart. For example, if you are offering an admission ticket and an add-on ticket for early entry into your event, you can make your general admission ticket mandatory for accessing the early entry upgrade.
Reusable Ticket
A ticket may only be scanned once, unless you use this option. The single-scan allowance is how you prevent people from redistributing or copying your tickets. But, there may be a time that you need someone to be able to be scanned in more than once. For example, if your event staff or volunteers need in and out privileges but you still want them to be scanned in as they enter, the Unlimited Scans option would be the perfect solution.
If you have a multi-day festival and want to offer an all-access pass, this is actually not the best solution for you. Check out our doc on Event Grouping to see how to set up admission for every type of buyer.
Badge
Would you rather offer badges instead of tickets? This may be perfect if you have a multi-day event and want your all-event passes to look different from the single days, or if you just want a certain group of attendees to have something a little special. Check this box and you'll be able to create your badge using the Badge Builder in the event overview. We recommend you check out the Reusable Ticket description above. You might need it for your badges.
Email Sales Alert
Is this a ticket that requires your attention? Check this box and enter your email address (limited to one recipient) and you will be emailed every time someone purchases this ticket. This is great for example if you have a VIP ticket that requires a lot of customer care before the event.
Confirmation Page Text
This is a feature you can use for the whole event, or use this advanced option for unique text per ticket. Write up your own custom text to appear on a ticket buyer's online confirmation page as well as their emailed purchase confirmation.
