HoldMyTicket - Google Universal Analytics Retiring: What To Do & How To Prepare

Google Universal Analytics Retiring: What To Do & How To Prepare

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Google Universal Analytics Retiring: What To Do & How To Prepare

HoldMyTicket offers a variety of ways to track your events and access your online analytics, including those offered by Google.

Beginning July 1, 2023 Google will no longer offer its Universal Analytics platform, replacing it with Google Analytics 4 (GA4).

HoldMyTicket has prepared for the transition. You will still be able to track your events within our analytics section of SPARK with minimal changes.

Set up your Google Analytics 4 (GA4) tracking in SPARK in just a couple of steps:

  1. Get your GA4 code from Google by setting up a new Google Analytics 4 Property.
  2. Set up your event tracking in SPARK, choosing ‘Google Analytics 4’ under Type for each code.

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To help ease your transition from Universal Analytics to Google Analytics 4 (GA4), we have compiled a variety of resources from Google: